Description
As SARS Covid-19 forced nations worldwide to impose complete lockdown, digitization emerged as an inevitable technology across various sectors of the economy. While the agriculture sector was slowly making its way towards digitization, pandemics reinforced and expedited the transformation process. Whether it is sensor assisted soil assessment, satellite assisted field monitoring or geotagged digital screening reports of plant diseases, digitization is developing the basis of smart farming in future.
For farmers, digital agriculture is the seamless integration of advanced technologies with crop management. It is better than conventional agriculture methods because digital agriculture facilitates an increase in crop production, saves costs in long term while reducing the risks at the same time. The best feature of digitalization is the real-time decision making and expansion of predictive agriculture.
Some of the major players in the global digital agriculture market analyzed during the study includes DTN (US), Farmers Edge (Canada), Taranis (Israel), Eurofins (Luxembourg), Agriwebb (Australia) and so on.
Our approach
We begin the research process by bifurcating the digitization market into various segments, followed by the identification of factors that affect the growth of each segment. Market forecasts are then built based on inputs shared by various business leaders across the digitization agriculture industry value chain. Market Krystal has conducted more than 40 interviews for this particular study, details of which are mentioned below:
By Company type: Manufacturers (40%), suppliers (30%), Consumers (10%), Researchers (10%), Independent industry consultants (10%)
By geography: North America (35%), Asia (35%), Europe (30%)
By designation: Top level (40%), Operation level (40%), Mid-level (20%)
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